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More on Reading vs. the Internet

07/11/2008

After writing my last post about kids, reading and technology, I saw a recent study conducted by Scholastic and Yankelovich.

After writing my last post about kids, reading and technology, I saw a recent study conducted by Scholastic and Yankelovich.

Results of the study confirm several of my theories from that posting:

  • Kids believe that technology will complement—not replace—book s
  • Trouble finding books they like is a key reason kids say they do not read more frequently. Mom is the top source for book suggestions for kids age 5-11, and friends are most influential among kids age 12-17, who also turn to the internet.